One Times Four: Product launch of the new Windhager heat pump
As part of a customer event at the World of Windhager, we presented the new AeroWIN Evolution heat pump to approximately 180 guests on 1 June. The new product was introduced to many of our top partners through an extraordinary stage show and two special testimonials.
For the very first time, the World of Windhager venue was used for a product launch: The presentation of the new AeroWIN Evolution heat pump – our key product for the years to come – took place in this very befitting atmosphere on 1 June. 180 guests, many of them among our expert partner installers, enjoyed a brilliant evening show where the new product was presented.
For interested customers who arrived earlier, there was already an exciting accompanying programme in the morning with a guided tour of the city of Salzburg.
The event started in the early evening with a cocktail reception on the terrace and in the Skybar of the WOW. The LED stage show then began, during which Managing Directors Stefan Gubi and Roman Seitweger presented the factory of the future – the new Windhager factory in Gmunden. That main product that would be manufactured there was finally revealed by a “magic box”: the AeroWIN Evolution heat pump.
We were also able to gain two exceptional testimonials for the AeroWIN Evolution: Flauschi and Pokemon are eagle owls, among the world’s largest owls, and not only are they the perfect fit for the Windhager “Like Nature” campaign, but they also represent one of the many advantages of the heat pump – its whisper-quiet operation. The owl wing inspired design of the fans make sure of that.
At the speed dating event that followed, our customers had the opportunity to get better acquainted with the AeroWIN Evolution. Product Manager Bernhard Marko was available to provide information and answer any questions. During a tour of the World of Heating in the WOW, the guests met Richard Freimüller, President of the Heat Pump Association Austria. He reported on the importance of heat pumps in the fight for climate change
Culinary delights were next on the agenda, accompanied by Stella Jones and her band. This was then followed by a panel discussion with Managing Directors Stefan Gubi and Roman Seitweger and our expert partners. Current industry topics were discussed.
The grand finale was truly grand, taking place under the treetop of the 65-year-old Windhager poplar. Cuttings of the poplar sailed down to the guests as a small farewell gift. Hopefully, these gifts will help them keep vivid memories of the event.